You'd think after 3 1/2 years of studying communication, I would know better than to be drawn in by the carefully crafted messages of advertisers. However, I have to admit that I am "one of those" Black Friday shoppers, and I have been for 5 or 6 years now.
This year, I camped outside of Best Buy in 28 degree weather for FOUR hours. It was originally going to be three, but apparently MA blue laws prevent stores from opening at midnight. This detail was definitely overlooked by retailers when they communicated their sales, many advertising midnight openings. People in line were angry, but that didn't stop them from opening their wallets to the great Gods of Black Friday and kick-starting the holiday shopping season.
I got a ton of great deals, and even finished most of my shopping. My question is- WHY DID I DO IT? I was just one day off antibiotics for bronchitis with a cough that still hadn't subsided, and there I was freezing my bum off to purchase a gift that won't even be labeled as being from me on Christmas morning. As much as I enjoy the annual outing with my sister, I think we are BOTH smarter than that.
The real kicker is that I study the internet and its endless capabilities in school on a daily basis and spend a disgusting amount of time using this magical tool. For some reason, the idea of online shopping didn't even cross my mind. I'd like to say it's because I love the fun of Black Friday, but there isn't actually much fun to be had waiting in the cold for 4 hours. Yes, I ended up in line next to someone I hadn't seen in years, so it was nice to catch up, but it would be much nicer to catch up over coffee!
Next year, I vow to shop online.
1 comment:
Sometimes the people in line waiting with you make it worth the while! (even if your freezing your ass off)
Post a Comment